100s of designer-made HTML website templates to choose from! Create a stunning Business free website, tailored for Real Estate now. Real estate website design has become increasingly sophisticated as marketers find innovative ways to grab the attention of viewers and communicate effectively online. From bold graphics to unique navigational schemes, real estate website designers are constantly devising new ways to take advantage of the web’s interactive possibilities. We’ve compiled a list of twenty-four sites that represent the best of what’s new in real estate website design. Even if you aren’t a web designer, or an agent looking to create a new real estate website, the “curb appeal” of these designs make them worth a look. (The examples listed below are not Placester customers unless otherwise noted.) From top to bottom, Karp’s real estate website design is nearly flawless. It features all of the core components needed to supply site visitors with the information they want, whether they’re just doing research or are interested in specific listings: social sharing buttons at the very top of the page, a prominent real estate search bar above the fold (the portion of a web page that’s visible without having to scroll), appealing neighborhood and listing photos, and plenty of copy detailing Karp’s value proposition and his market. ________ As one would expect looking at a real estate website from a brokerage, Houlihan Lawrence’s is impeccable. No muss, no fuss: Just the basics featured in an elegant, clean layout. The scrolling slideshow below the navigation bar allows visitors to scroll through one beautiful property after another, while the “Featured Community” section beneath it offers visitors a glimpse into one of the niche markets the firm serves, including housing data for that particular area. All in all, an exemplary website design. ________ In the same vein as Houlihan Lawrence, the real estate website design for California-based Ginger Martin and Co., a brokerage, is simple yet effective. Whether you want to investigate properties in and around Napa and Sonoma Valley, get info on the firm’s buying and selling value, or check out some of the company’s informative real estate blog posts, you can easily find each resource. ________ Crisp and concise perfectly describe the homepage for Slifer Smith and Frampton Real Estate’s website. All of the essential search tools are above the fold — along with appealing imagery of the Vail Valley, Colorado area. Additionally, real estate website visitors can access other vital resources to aid their buying and selling experiences, including a local housing market analysis, information on moving services, real estate videos detailing the local lifestyle, and a property alert sign-up. The map at the bottom of the page showing where the agency’s offices are located statewide is especially a nice touch. You won’t find many better real estate website designs than this. ________ Full-bleed images as part of a real estate website design is a relatively new fad among industry pros. These photos provide a sleek aesthetic for websites and can captivate visitors (assuming the full-bleed image is an attractive one, like a listing photo of a luxury property). EWM takes advantage of this website trend with a slideshow featuring some amazing interiors and exteriors of its listings and its. Below the fold are all of the other important facets real estate websites need to thrive: open house info, social sharing buttons, blog post links, and other unique real estate marketing collateral for users to consume. ________ Including lots of social proof on your real estate website is a guaranteed way to get visitors to stick around longer — something New York –based agency CORE knows well. Noting its designation as the top real estate brokerage in Manhattan in a big, bold font atop its homepage, the firm instantly instills trust in its audience. The symmetrical, easily navigable layout of the rest of the page is stunning. Scroll down and you see one dazzling feature after another. Moreover, the wealth of white space on the page works wonderfully for CORE’s design. (If you’re a fan of minimal layouts like this one, check out this post from web design education company Treehouse on ). ________ Another example of full-bleed imagery used well comes from Edler Group. In addition to showcasing its premier listings up top, the firm makes sure to provide numerous others along with the specific neighborhoods and communities where those listings are available — in other words, everything a prospective buyer needs to conduct thorough research of the local market. Despite the ample examples of homes for sale, the real estate website design isn’t bogged down or overcrowded. ________ Showing off your listings is clearly a prime avenue to take with your real estate website design, but exhibiting the agents selling and buyers purchasing those listings can be powerful as well. For instance, The Goodhart Group displays its hard-working agents and those purchasing the residences it represents — another valuable form of social proof. Aside from that, everything on the homepage is evenly spaced and clearly identifiable, making the site a great one in terms of user interface and experience, both of which are very important.
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April 2018
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